Hello, I'm Erika
Service, product, and leadership expert. Human-centered facilitator, technologist, and leader with an endless drive for creative collaboration
I am a concept-to-customer strategist and planner who transforms ideas into real, customer-driven solutions. With 26 years of experience, I specialize in identifying problems, defining solutions, and mobilizing teams to deliver high-impact products and services. My expertise spans product strategy, service design, AI readiness, digital transformation, and cross-functional leadership.
I bridge the gap between customer needs and business goals, ensuring alignment and execution through rapid experimentation, process innovation, and high-stakes facilitation. I thrive in solving complex, ambiguous challenges in cutting-edge spaces, leveraging human-centered design, lean startup principles, and strategic influence to drive real impact.
I don’t want just any opportunity—I want to solve the right problems and drive meaningful change.
Places I've worked with and helped:

Signature Projects
These highlight my ability to lead innovation, drive execution, and solve complex problems.

NASA AI Readiness Initiative
Leading research, facilitation, and synthesis of NASA's agency-wide AI readiness initiative.
NASA External Collaboration
Deep-dive research and facilitation into how NASA works with external partners

Mural Smart Collaboration Tools
Developing new business initatives for the future of work and smart collaboration tools
Mural XR/VR Innovation
Creative direction, research, and prototyping of Mural+Meta VR collaborative work experiences

Intuit QuickBooks Billing Experience
Savings millions of dollars through effective root-cause remediation of customer service experiences
Intuit Partner Program
Program design, research, business modeling for Intuit QuickBooks 3rd-party partner ecosystem tiers

My Superpowers
- Solving for complexity in ambiguous spaces
- Product, service, and innovation strategy at scale
- Influencing leadership & mobilizing cross-functional teams
- High-impact facilitation & rapid decision-making
- Experimentation, validation, & lean execution
- Customer-driven problem-solving in high-stakes environments
What I'm looking for
I’m seeking Principal-level roles in Product Strategy, Design Leadership, or Digital Transformation where I can drive product building, influence, and process innovation:
- Drive product building, influence, and process innovation
- Solve for complexity in ambiguous, high-stakes spaces
- Work in cutting-edge industries (AI, collaboration, enterprise SaaS, innovation labs)
- Apply lean startup principles to validate hypotheses and drive impact fast